One of the biggest misconceptions from food and drink entrepreneurs is that once you’re on shelf, once retailers start selling your product, life will be

One of the most common points of frustration I hear expressed by food and drinks entrepreneurs is “retail buyers never call/email me back”. And that’s

The shift toward more informal, highly engaging UGC-style (user generated content) videos continues. Video content is quickly becoming an essential part of the marketing mix, not just

Remember a few years when everybody was, “TikTok is that silly stuff for teens”? Well, TikTok is now the most visited website in the world, ahead

Storytime: I am currently working with three companies that have invested heavily in building their brands, only to find out that the name they have

I was talking to an aspiring food entrepreneur a few weeks ago when she repeated an often-heard complaint to me:  “I can’t get any co-packers

Andreas Duess · Nourish Nurture 1.2 Don’t feel like reading? Listen instead. As you know, I work with food entrepreneurs, helping them to make the

Today, let’s dive into understanding margins and markups, a topic that frequently causes a great deal of confusion for many food and beverage entrepreneurs. However,

Andreas Duess · Nourish Nurture Newsletter Don’t feel like reading? Listen instead. I’d like to introduce Raymond Loewy, the industrial designer behind the Greyhound bus,

Over 80% of all newly launched food businesses fail within 5 years. Of these, 43% never achieve Product Market Fit, i.e they don’t solve a

For many food entrepreneurs, getting their products onto the shelves of specialist, regional and national retailers is an important goal. But before you try and

Let’s get all neuroscience for a second here. ???? When we see things like the baby picture above, our brain releases a hormone called oxytocin. Commonly