Nourish Nurture Signal: people are looking for baked better

Consumers are looking for Baked Better, baked goods that are functional or baked with “better for you” ingredients. ⁠⁠Whether you decide to clean up existing recipes or develop from scratch, the market will thank you. ⁠⁠Hat tip of course to our friends from Ancient Bakers, who have been in this space for years!