82% of food businesses launched in Canada close within five years.
We exist to help you beat these odds.

We understand the unique challenges of being a food entrepreneur from first-hand experience and from launching our own successful CPG brand.

As a result, wherever you are on your own entrepreneurial journey, we can lend a hand to make it go smoother. 


Whether you're just starting out or need support to grow, we can help you plan for growth and success.


We create solid brand platforms by defining your values first, then create brands that build genuine connections with consumers.


We're experts in creating food packaging that creates sales - at retail and online.


We work with brokers and distributors from coast to coast and can help introduce you to relevant partners for your business.


We don't believe in vanity metrics, we believe that social media needs to drive defined business objectives.

Web 3.0

Talk to us about web 3.0 campaigns and community lead projects.

Everything you need to know to run a successful food or drinks business

Social more your jam? Connect with us on Instagram.

One reason we understand food and drink entrepreneurs so well is because we too are food entrepreneurs

Andreas, who runs Nourish Nurture, is one of the founders of the Auralis Botanical Brewing Company, Canada’s first brewed botanical tonic crafted from functional mushrooms. 

Using the exact same processes that we use to build our client’s businesses helped Boreal achieve:

  • national distribution in Canada within three months of launch
  • US key market distribution within six months of launch 
  • currently in negotiations with their first European importer

“Crazy good value, comes straight to the point and kept us focused on the essentials. Meeting with Andreas literally stopped us from wasting thousands of dollars and months and months of time.”

Jeremy Anderson

Founder, Dick Duff's Jerky

“Andreas didn’t just answer all the questions I had but, importantly, he answered many questions I didn’t even know I needed to ask.”​

Ivan Wadgymar​

Founder, Maizal

"I can't recommend working with Andreas highly enough. He is whip smart, understood our challenges in an instant and offered ideas and insights that were jaw-droppingly effective."

Mike McKenzie

Founder, Seed to Sausage

"Sincere thanks for all your help, creativity and dedication!

Looking forward to our next phase of growing with this beautiful, inspiring new brand"


Founder, Collective Joy Farm

Most agencies out there will never share how much it costs to work with them until they absolutely have to. Instead, they’ll try and find out your available budget and charge as much as they can get away with. 

As food entrepreneurs ourselves, we call BS on that. We want to know how much things cost so that we can make an informed decision. 

The prices below are an average of the last 20 projects we worked on. They are not a firm quote.

Some were a little higher (one was a lot higher but that was for an international launch) some were a little lower. This gives you an idea of what the budget requirements are to build a successful food or drinks brand. 

Go-to-market Plan

$ 5256
  • Category research - size of market, growth potential
  • Establishing Product Market Fit. Does your product fit in with consumer trends and behaviour patterns
  • Should you go to market with the current product or should you make changes?
  • Pricing conventions in category
  • Cost analysis, production cost estimate to work towards
  • Launch analysis, best way to enter the market
Start here

Brand Development

$ 6752
  • Brand Foundation Document - single source of truth for the brand going forward
  • Brand Archetype
  • Brand Positioning
  • Name Development
  • Visual Brand Development
  • Brand Guidelines
  • Trademark support

Food Packaging

$ 6260
  • Category Research & understanding category conventions
  • Three design options
  • Core message and callout development
  • Copywriting in English and French
  • GS1 barcode support
  • Nutritional information support

Mentorship Packages and Virtual Co-Founder

If you’re not quite ready to get started with any of the packages above, or just need expert advice on your side for any reason at all – including working with other designers or agencies – we offer our Mentorship and Virtual Cofounder Packages. 

Mentorship by the minute

$ 4
  • Charged at $4/minute with a minimum of 20 minutes
  • Over the phone or video call
  • Perfect to get a second opinion, or check in with an expert.

Monthly Mentorship

$ 1886
  • 10 hours of mentorship per month
  • Initial three month commitment, then month to month
  • Use for any reason, go to market and viability information, branding support, negotiation with brokers, the choice is yours
  • Sessions happen via video call
  • Excludes meetings with third parties

Virtual Co-Founder

$ 4260
  • 30 hours of help and support per month.
  • Meetings online or in person within the GTA
  • I will attend meetings with you - brokers, distributors, financial
  • If requested, I will present myself as a member of your team

Learn with us, grow with us, launch with us

We send one email per week, sharing what we know about launching a successful food business. No selling, no spam and you can unsubscribe at any time.